83% Indians lost money in AI voice scams: McAfee report
A recent report from McAfee suggests that almost 83 percent of Indians fell into the trap of voice-related scams, given the massive usage of AI.
artificial intelligence
Highlights
- Increased used of AI, led to voice scams in India
- Indians have lost significant amount in such scams from AI
- Report further highlighted the increase in deepfakes and voice cloning
The process to edit images, manipulate videos and play with the rest of the content online has become easy because of the increasing use of AI (Artificial Intelligence). Moreover, the larger adoption of AI is increasing the number of scams in India.
Scams results to loss of money
A recent report from McAfee, which is a digital security tools provider, stated that almost 69 percent of Indians find it difficult to differentiate between a genuine human voice and an AI-generated voice. Moreover, the report further reveals that 83 percent of Indians have lost money to such fraudsters activities generated by AI.
Additionally, 'The Artificial Imposter' report finds that almost half (47 percent) of Indian adults have either fallen victim to an AI voice scam themselves or know someone who has been a victim of such scam.
With only three seconds of audio needed to duplicate a person's speech, AI technology is contributing to an increase in online voice scams. The study involved 7,054 participants from seven nations, including India.
The McAfee study further highlights that 83 percent of Indian victims have faced a monetary loss of more than Rs. 50,000.
Fraudsters scales up their operations
Steve Grobman, CTO of McAfee, emphasised that although artificial intelligence has a lot of potential, it may also be used by hackers for bad. He continued by saying that fraudsters have been able to scale up their operations and make their schemes even more convincing because of the accessibility and simplicity of AI tools.
The uniqueness of each person's voice demonstrates authenticity. Voice cloning has become a powerful tool for cybercriminals because of the common practice of 86 percent of Indian adults sharing their voice data online or through recorded notes at least once a week (on social media, voice notes, etc.).
People are now more skeptical about the validity of internet content as a result of the prevalence of deepfakes and fake news. According to the study, 27 percent of Indian adults no longer trust social media sites, and 43 percent are concerned about the spread of false or misleading information.
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