Google introduces new AI upgrade to help users combat spam & make Gmail safer
At the core of this upgrade is RETVec, a cutting-edge text classification system that fortifies Google's ability to identify and block elusive spam techniques.
artificial intelligence
Highlights
- Google has updated Gmail with a new AI feature to combat spam
- The name of the AI-driven update is ‘RETVec’
- RETVec enhances text classifiers, ensuring superior performance
In a bid to enhance Gmail's safety and combat the persistent issue of spam, Google has unveiledI a powerful AI-driven update named ‘RETVec’ (Resilient and Efficient Text Vectorizer).
Google, a tech giant known for its continuous investment in artificial intelligence (AI), has now turned its attention to Gmail's spam problem. The newly unveiled RETVec promises to be a game-changer in the fight against tricky spam tactics, such as emails with special characters, emojis, and typos that manage to slip through Gmail's defences.
Google Unveils RETVec - Gmail's New Defense Against Spam and Malicious Emailshttps://t.co/kogf6vwzjr
— Swenilton Souza (@swenilton) December 6, 2023
How does RETVec works?
At the core of this upgrade is RETVec, a cutting-edge text classification system that fortifies Google's ability to identify and block elusive spam techniques. RETVec makes text classifiers more robust and efficient, achieving top-notch classification performance while significantly reducing the computational resources required.
Versatile & open-source
One standout feature of RETVec is its novel architecture, which enables seamless operation across all languages and characters without extensive text preprocessing. Google has made RETVec an open-source tool, allowing developers to harness its capabilities in building resilient and efficient text classifiers for both server-side and on-device applications.
It can be said that Google has improved its capacity to spot and stop tricky spam methods, like emails with special characters, emojis, and typos that might get past Gmail's protections. The company highlights that this enhancement has been among the most significant in recent years.
Benefits for Gmail users
Gmail's spam filter is already utilising RETVec to bolster its defences against malicious emails. The models trained with RETVec provide enhanced accuracy and showcase faster inference speed due to their compact representation. This results in reduced computational costs and decreased latency, crucial factors for large-scale applications and on-device models.
In summary, Google's RETVec marks a significant step towards a safer and more efficient Gmail experience, demonstrating the tech giant's commitment to staying ahead in AI and cybersecurity.
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