Could Spatial Video in the iPhone 15 Pro & 15 Pro Max enhance Metaverse experience for users?

Apple enthusiasts, mark your calendars, as the tech giant has just unveiled its latest innovations, the iPhone 15 Pro and iPhone 15 Pro Max. These groundbreaking devices promise to redefine how we capture and experience memories, introducing the world to ‘spatial video’.

In this story, we'll delve into the exciting details of this announcement and explore the emergence of virtual reality (VR) and metaverse technology, with Apple's Vision Pro headset on one side and Meta Quest on the other.

Spatial video: Capturing memories in 3D

During Apple's recent Wonderlust event, Greg Joswiak, Senior Vice President at Apple, revealed a captivating feature of the iPhone 15 Pro and Pro Max. These smartphones will harness the power of their main and ultrawide cameras to create three-dimensional videos, a technology known as ‘spatial video.’ This innovation allows users to capture moments in a new dimension, bringing depth and realism to their memories.

Joswiak highlighted the convenience of having an iPhone always at hand, ensuring you never miss capturing precious moments, such as your family's beach vacation.

The ability to record spatial video is expected to be available later this year, adding an exciting dimension to your storytelling.

You can watch Joswiak explain it the feature in Apple’s keynote replay (at 1:20:02)

Vision Pro vs. Meta Quest: A Metaverse face-off

In the ever-evolving realm of virtual reality and the Metaverse, two tech giants, Apple and Meta, are making significant strides. Apple's Vision Pro headset, slated for release in early 2024, is set to revolutionise the way we experience spatial video and immersive content.

On the other side of the Metaverse arena, Meta, formerly known as Facebook, has been pushing the boundaries of virtual reality with its Oculus Quest lineup. Meta is on a mission to make VR accessible to a broader audience, striving to bring the Metaverse into the lives of millions.

While Meta is aggressively expanding the VR market and emphasising affordability, Apple is taking a steady approach, focusing on delivering high-quality, immersive experiences.

The Vision Pro headset is Apple's foray into the Metaverse, promising seamless integration with its ecosystem and the unique ability to enjoy spatial videos captured on the iPhone 15 Pro and Pro Max.

In short, the unveiling of the iPhone 15 Pro and Pro Max, with their spatial video capabilities, marks an exciting leap forward in capturing memories. Meanwhile, the metaverse and VR landscape is witnessing fierce competition between Apple's Vision Pro and Meta Quest, with each company pursuing its vision for the future of immersive technology.

While Meta strives for mass accessibility, Apple remains committed to delivering an unparalleled, premium experience for its users. The stage is set for a thrilling journey into the Metaverse, and tech enthusiasts around the world eagerly await the next chapter in this digital evolution.